Why Real Animal Talent Reigns Supreme in Media Production
In the fast-paced world of entertainment, technological advancements like computer-generated imagery (CGI), Artificial Intelligence (AI) and animatronics have revolutionised filmmaking and advertising.
However, amidst the glitz and glamour of AI, CGI and moving man-made models, the timeless charm and authenticity of real animal talent should not be overlooked. At The Animal Talent, we believe in harnessing the unique power of genuine animal performances to captivate audiences and bring stories to life.
Embracing Authentic Connections
In an age where digital effects can create almost anything imaginable, there’s something truly special about the genuine connection audiences form with real animal actors. Whether it’s the soulful gaze of a lion, the playful antics of a dog, or the majestic presence of a horse, real animals have a unique ability to evoke emotions and forge authentic bonds with viewers.
Since over 53% of the UK owns a pet (PDSA 2024), believe us when we tell you that pet owners know what is real and what is not. And if you want proof, check out this hilarious article from WhatCulture, showcasing 10 bad examples of CGI.
A genuine connection with real animals enhances the audience’s engagement and creates a memorable viewing experience.
Addressing Concerns for Animal Welfare
We understand the concerns surrounding the welfare of animal actors in the entertainment industry and can see why people may be concerned about animals who work. However, here at The Animal Talent we work alongside animal behaviourists and veterinary professionals who advise on health and safety. We are also fully licenced and regulated.
Reports of neglect and mistreatment have rightfully raised alarms in the past, but in all of our years on set, we are happy to report we have never seen mistreatment of animals during this time. Cast and crew have always been concerned about welfare needs in our experience. We always ask for vets or humane societies to be present when we work, emphasising the importance of ethical treatment and care for our furry, scaly or feathered performers.
At The Animal Talent, we prioritise the well-being of our animals above all else. Each animal undergoes rigorous health checks from their owners and handlers, receiving top-notch care and is accompanied by dedicated professionals to ensure their safety and comfort on set. Unlike other agencies, we always send professional handlers on set with our animals to ensure this.
A Legacy of Animal Stardom
Since the early days of cinema, animals have played iconic roles and captured the hearts of audiences worldwide. From the heroic feats of Lassie to the endearing charm of Lilliput performing as #BarkRuffalo at The BAFTAs 2024, animal actors have left an indelible mark on the history of filmmaking, TV productions and live performances. As stewards of this legacy, we uphold the tradition of excellence in animal performance, ensuring that each role is brought to life with authenticity, skill, and heart.
By showing what animals can achieve on set, particularly animals that had difficult beginnings and went on to be rescued and then end up on the silver screen, we are supporting mental stimulation of animals and showing the general pet owning public what they can achieve with their pets. Hopefully this will educate people in to doing more training and enrichment with the animals in their care.
The Value of Authenticity
In a world inundated with digital effects and artificial creations, authenticity stands out as a rare and precious commodity. Real animal talent injects genuine emotion, spontaneity, and personality into productions. Real animals enrich storytelling and resonate with audiences on a profound level.
Of course, there will be times where it is impossible to work with real animals for safety, environmental and ethical reasons, such as in Jaws, for example. However, where possible, we recommend it.
Whether it’s a heart warming tale of friendship or an adrenaline-pumping action sequence, real animal actors bring an irreplaceable authenticity that CGI and animatronics simply cannot replicate. Just take a look at Crufts, for example. This live dog event attracts over 8 million viewers, yearly. In a world where a lot of the world feels increasingly fake, people value “live”, “authentic” and “real” more than ever before.
Choose Authenticity with The Animal Talent
When you choose to hire animal talent from The Animal Talent, you’re not just hiring performers – you’re embracing authenticity, compassion, and the magic of storytelling. Our trained animals are more than just stars; they’re beloved companions, cherished partners, and consummate professionals.
Our handlers at The Animal Talent are seasoned professionals who have years of experience of working with animals in a force-free manner; our team can also provide risk assessments that are species specific and can consult upon environmental hazards. With The Animal Talent team, you can trust that your production will not only dazzle audiences but also uphold the highest standards of animal welfare and ethical treatment.
Real animal talent offers a unique and invaluable contribution to the media landscape, promoting welfare and ethics for animals across the board. Real animals enrich media productions with authenticity, emotion, and genuine connection.
To consult with our friendly team of professionals, please contact us on this link.